by Shelt Garner
I just don’t get the Directors’ Guild of America capitulating to the Hollywood studios without putting up any sort of fight. The issue of AI generated art — especially movies –isn’t going away and unless there are uniform, specific carve outs for humans….any agreement with the studios is moot.
Just from me fucking around with ChatGPT for development with my novel, I can tell that very, very soon, 99% of all entertainment is going to ge AI generated. The lone 1% of art that humans continue to generate (that is popular) will be seen as quaint and artisanal.
Only people with taste — and a lot of money — will give a shit if this or that piece of entertainment was generated by a human or AI. I just don’t see the traditional Hollywood system lasting much further out than maybe 5 or so years.
Unless there the studios are willing to accept specific, broad carve outs that make certain elements of entertainment the exclusive domain of humans….that’ it. It’s over.
The best that any human in entertainment can hope for is they’re an actor who can make money passively off of a body scan. And there will come a point when even that will be seen as quaint — AI will generate entire faux Hollywood stars that people will developed parasocial relationships with and, lulz, having one with a human will be seen as silly.
Throw in the rise of XR technology and, well, that’s it guys, it will be a brave new world.