Streaming, AI & The Return Of Live Theatre

by Shelt Garner
@sheltgarner

It’s possible that the issue of the entertainment business shifting into streaming could be looked back upon as rather quaint. The issue is — some spunky start-up is going to come out with an AI generated movie within 18 months and, well, there you go.

When that happens, it’s just a quick jaunt to AI digital assistants churning out personalized movies and TV shows out of whole cloth without any humans being involved in the process. This is probably going to happen REALLY FAST to the point that virtually overnight all the hand wringing over the transition to streaming will just fade away.

But for the moment, I’m at a loss as to what to do about streaming. It’s such a structural shift in how entertainment is distributed that….I dunno. There definitely seems to be a chance that number of movie theatres may grow smaller and smaller.

And, yet, as I mentioned, if AI takes over, there is likely going to be a real demand for live theatre again. So, maybe some number of movie theatres will be turned into live theatre venues? That certainly would be a strange future. But I suppose I’m something of an optimist when it comes to “human generated art.”

At some point, people are going to grow tired of an endless array of AI generated TV shows and movies and they’re going to want something created by humans — and that will lead to the potential return of live theatre being the center of the artistic world.

Maybe. It’s possible. I man can dream, can’t he?

Of AI & Hollywood: Hear, Hear Justine Bateman

by Shelt Garner
@sheltgarner

The latest episode of The Town evoked a strong reaction. I was stunned that the producer of the podcast stepped in at one point and said that he didn’t believe anyone would watch an AI generated movie. Oh boy. Talk about clueless. The guest on the episode, Justine Bateman, was totally spot on with a number of the points that she made.

The issue being — she’s right that SAG should have gotten a definition of what an “actor” is like the DGA and the WGA got for director and writer. The thing for me is we’re zooming towards an era in which 99.9% of Hollywood movies are AI generated. To the point that “artisanal” movies will be given special value. And it’s also possible that as such, Broadway and other live theatre will see a sudden surge in interest because of the “human touch.”

But, otherwise, the Hollywood of the future is going to be just Suits and Programmers. There will be no directors, writers or actors. Everything will be AI generated. It was heartening how much Ms. Bateman echoed a lot of the writing I’ve done on this blog since ChatGPT first came out.

And, really, I fear there’s not a lot that people like Ms. Bateman can do to stop the looming AI transformation of Hollywood. All types of entertainment and art will be totally “disrupted” by AI over the next 18 months. To the point that we might be having a “Fourth Turning” politically in late 2024, early 2025 just as we’re also having a “Petite Singularity” technologically.

Regardless, the next year or so could be extremely bumpy. Some pretty dramatic things could happen starting in late 2024, early 2025 that totally transformed the everyday lives of billions of people across the globe.

A.I. May Soon Make The Hollywood Writers’ Strike Moot

by Shelt Garner
@sheltgarner

The thing about A.I. that a lot of my fellow writers — many of the far better writers than I will ever be — miss is that most people watch and enjoy dreck. As such, whatever A.I. produces just have to be good enough to be on in the background of daily life for most people to accept it without even thinking about it.

As such, I think there is a real possibility that if the Hollywood writers’ strike lingers long enough that A.I. will not just break the strike, but render it moot. Barring something I can’t predict — I am wrong all the time, afterall — it definitely seems as though Hollywood is on the cusp of being radically transformed — “Moneyballed,” if you will — to the point that the only people making any money will be studio execs and actors who live passively off of full body scans.

And that’s if the actors are lucky!

It could be that ultimately even actors will be rendered moot as a cost-cutting measure on the part of Hollywood studios. All those 90s dystopian movies about faux movie stars generated by AI will become a reality and people will grow to have parasocial relationships with stars that don’t even exist in reality at all.

Stranger things, and all that.

If you throw in the growing likelihood of a severe economic downturn happening very, very soon because the US defaults, well, there you go. Before you know it, people will turn to Broadway and their local live theatre if they want to have any sort of human-generated entertainment.

Will A.I. Bring A Broadway Renaissance As Hollywood Fades?

by Shelt Garner
@sheltgarner

As is suggested in the movie “La La Land,” there is still a lot of truth to the myth that young people with a few bucks in their pockets make their way to Los Angeles in hopes of making it big in Hollywood. The rise of A.I. generated entertainment might change all of that, however.

Instead of going to Hollywood, young people in the near future might flock to New York City in hopes of making it big on Broadway and leveraging that fame to get a full body scan that will allow them to live passively off the scans use for years to come.

I say this because I wonder if the potential death of mass media because of A.I. generated entertainment might might lead to people turning to live theatre in a way not seen since before the advent of Hollywood in the first place.

I’m not saying I think this will happen for sure, but it’s definitely a possibility. It’s very easy to imagine a future where AI has grown so powerful that we have a “Her” movie situation. Instead of paying $15 a month for Netflix, we will pay a similar amount for access to the “scans” of actors over the years that we can use to populate our very, very specific movies.

Now here’s another interesting idea — will there be any market for mass media entertainment at all outside of the theatre or will everyone just use A.I. to generate very personalized entertainment? There won’t even be a need for a prompt — your digital personal assistant will just know you so well that you sit down and watch entertainment it generates on the fly based on what it knows about your personality from use.

But I still think it’s possible that live theatre — and Broadway specifically — could balloon in cultural significance as we transition away from Hollywood having any humans involved.